Sarah Fernandes is a Copywriter at ZGM Modern Marketing Partners with a diverse background in marketing and advertising, spanning 5 years across India and Canada. Apart from being a copywriter, she’s also been a Content Writer and a Marketing Consultant, so she’s gotten a lay of all the lands, from social to strategy to digital. She’s also a proud pop, culture, and pop culture enthusiast. Ask her anything about advertising and she’ll tell you all about it while she solves the Rubik's cube and makes a mean biryani to go with it.